Being in Your element

A self-paced online Program for wellness founders who want to build their brand from clarity, alignment and self-trust.

For the wellness entrepreneurs, yoga teachers, care professionals and mindful founders who feel the pull to start something meaningful but don’t know where to begin.

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Being in your element

You feel inspired to start something meaningful.

Maybe to start a studio. A retreat. A platform. A consultancy.

You have been carrying ideas, notes, maybe even a name. But when it comes to actually beginning, things feel unclear or overwhelming. You scroll and see so many options. So many strategies. And somewhere in that noise, you begin to doubt yourself.

This program is designed to help you be in your element.

You likely did not start this work to chase algorithms or follow rigid business formulas. You started because you care.

Being in your element means building your brand in a way that reflects that care. Where your values guide your decisions. Where your strengths shape your offers. Where the way you grow aligns with the impact you want to make.

Inside this program, you step away from noise and pressure. You return to clarity and self-trust. From there, you build a brand that feels grounded, meaningful and lasting. One that resonates because it is rooted in who you are.

What this program gives you

This online program is where you create your foundation.

Inside, you will:

  • Clarify  your core values.

  • Define your purpose, vision and mission.

  • Understand who you are here to serve.

  • Identify the real problem your work solves.

  • Articulate your strengths and unique value.

  • State your brand positioning with confidence.

You will also:

  • Learn how to balance your work and wellbeing. 

  • Practice grounding, listening and self-trust.

  • Connect to your intention as a morning ritual.

  • Connect to gratitude as an evening ritual.

You will not leave with more ideas. You will leave with clarity, confidence and direction. With something solid to build on.

whats included in this program

  • Guided audio lessons you can follow in your own rhythm, with full transcriptions to read, revisit, and reflect in your own time.

  • A thoughtfully designed workbook that helps you reflect, write, and shape the foundation of your brand step by step.

  • Printable worksheets and prompts if you prefer to write your thoughts down on paper.

  • Simple practices that support your wellbeing and feeling grounded, self-trust and worthy.

The earth Element

This program is based on the Earth element. Earth is the element of new beginnings. As life comes from the ground, the Earth element forms the foundation that allows us to grow. It is about grounding. About support. About inner strength. 

You will work through 3 modules:

(01) grounding yourself

You will explore your values, purpose, vision and mission with visualizations and reflective exercises. This is where you reconnect with what matters most to you and give your work a grounded foundation to stand on.

(02) Supporting others

Next, you will visualize and define who you are here to serve, what they truly need, and how your work connects to their lives. This helps you move away from the noise in the mind and towards creating from the heart.

(03) Positioning your work

Last, you will explore your strengths, clarify what makes your work distinct, and how to express your unique value with confidence, without forcing yourself into trends or comparisons. You are unique, and that is enough.

Who this is for

This program is for you if:

  • You want to create something meaningful. Something true to who you are.

  • You dream of your own community, retreat, event, studio, platform, consultancy or other wellness based business.

  • You have some ideas, but feel overwhelmed by where to begin.

  • You want your brand to feel aligned with who you are, not just what you sell.

  • You want more clarity or self-trust, and less pressure or noise.

  • You value growth, depth, and intention.

You do not need to have everything figured out. You only need the willingness to begin. 

This program may not be for you if you are looking for quick hacks or overnight growth.

If you have been carrying an idea but feel unsure where to begin, this program guides you back to clarity, alignment and self-trust, so what you build reflects who you truly are and the impact you are here to create.

Join the waiting list

Doors open soon. Join the waiting list to be the first to know.

Why begin here

This program is shaped by years of working with wellness entrepreneurs, and by the understanding that sustainable growth starts with strong roots.

Many founders build their brand from the outside in. From pressure, from comparison, from what they think they should be doing. And slowly, the work they once loved begins to feel heavy.

At In My Element Studio, we build brands from the inside out. When you know what you stand for, who you serve and why your work matters, everything else becomes easier. Your identity becomes clearer. Your messaging becomes stronger. Your offers become more aligned.

This program is not built around trends, algorithms, or external pressure. It invites you to slow down, listen inward, and create work that comes from the heart.

Less pressure, comparison and uncertainty.


More clarity, alignment, and trust in your own direction.

Meet your guide

Hi, my name is Patty Louise Smit, founder of In My Element Studio.

For over ten years, I have worked in branding and marketing within the wellness and care industry, shaping brand identities, website design and growth direction. Alongside that, I am a 500+ hour registered yoga teacher. My work moves between strategy, creativity, awareness and care.

I created In My Element Studio because I believe your work should feel like you are in your element. I have seen how easy it is to lose yourself when you start building from pressure and uncertainty. When you begin from clarity and self-trust instead, everything shifts.

This program is an invitation to create your foundation first, so what you build feels grounded, meaningful and lasting.

With care,
Patty

  • This program is self-paced. Once doors open and you join, you can begin right away. You move through the lessons at your own rhythm, in a way that supports your wellbeing and creative process.

  • This program is self-paced. Most people take about 1 month to move through it thoughtfully, but you’re free to go faster or slower depending on your rhythm . You’ll have ongoing access, so there’s no pressure to finish within a set time.

  • This program is designed for wellness entrepreneurs in a broad sense. Retreat leaders, yoga teachers, coaches, therapists, studio owners, consultants or anyone building a mindful business.

  • No. This program is designed to meet you where you are. You may have a clear concept or just a feeling that you want to create something of your own. The program helps you shape clarity and direction from wherever you are starting.

  • The program is designed to be accessible while reflecting the depth of the work. The founding price will be shared with the waiting list first.

  • Yes, this program shapes the strategic foundation that makes every future branding and marketing decision more aligned and intentional.

  • After completing of the program, you have the option to book a free 30-minute connection call to talk through any questions or support you might need.

Join the waitlist for

Being In Your Element PRogram

Receive early access and founding pricing. No pressure to decide now. Just a simple way to know when the doors are open.

Doors open soon. Join the waitlist to be the first to know.